Medical Research
Scientific data support for communication campaigns and product launches, tools for gaining medical data and sharing of medical knowledge:
- Medical Competitive Intelligence (analysis of product competitiveness in a given therapeutical area)
- Identification of Decision Makers/Key Opinion Leaders
- Patients Flow Maps/ diagnostic procedure/ therapeutic approach
- Medical Market Research (MMR)
- NIS/ registers
- Case studies
- ISS (investigators initiated studies)
- Advisory boards (local / international)
- F2F interviews
Medical Communication
Implementation of scientific messages, scientific communication support of marketing activities:
- Round Tables/ Working Groups
- Lecturing
- seminars
- scientific symposiums
- congresses
- Publication in scientific media
- Communication activities MSL (Medical Science Liaison)
- highly scientific professional communication with HCPs
- KOL management/ communication with professional societies
- presentation of product medical data
Medical Writing
Experienced team of writers with clinical, medical, and regulatory expertise to help create product scientific contents.
- Medical Sources (search of medical data, ensuring of scientific resources)
- Preparation of medical content for both HCPs and patient oriented materials based on medical data
- Medical translations (SmPC, PIL, NIS documentation, texts within the frame of communication campaigns adaptation, etc.)
- Medical content reviews
- Referencing including insertion into internal approval systems
Medical & Legal Compliance
Guaranty of correctness and expert level of company communication activities:
- Medical & Legal Controlling
- expert judgement of entire medical marketing communication and activities concordance with specialist resources, valid legal enactments and ethical codes
- referencing and upload to approval system (Veeva, Zinc, etc.)
- consulting/ recommendation in the area of valid legal enactments and ethical codes, preparation of promotion materials, NIS, MR, etc.
- Education in Medical & Legal issues
- customised workshops aimed at specific questions
- Specialist medical trainings
- business dpt. (sales & marketing)
- medical department